The project contains five research work-packages: the first one focuses on medium-term historical processes; work packages 2-4 analyze the effects of media platformization in three selected fields, news production and circulation, video streaming, and media narratives and representations; and work package 5, finally, takes into account the main emergencies in European media landscape, and try to draw predictive inferences, valid on the medium-term.

All tasks are informed by the same research question: to which extent recent innovation in media sector is making European culture more European.